our priority

"We help you create a home interior that is both beautiful and functional, supporting the memories you want to make"

Our Story

Jen Haywood

‍Founder & Design Director

Jen holds a Master of Arts degree in Interior Design and is a Certified Kitchen & Bath Designer.® ‍

She started her business in 2017, using her education in design to share her passion for environmental psychology, a topic which she researched and published studies on while in school.

With a previous career in software project management, she is a stickler for organization and timelines, ensuring her projects are done the right way. Building a home is a complex endeavor, filled with countless decisions and considerations. Jen guides her clients through the overall process with care and expertise.

Her work has been featured on Hello Iowa! with WHO13, DSM Magazine and the International Builders’ Show. She is an active member of the National Kitchen & Bath Association, National Association of Home Builders, and Professional Women in Building. She is a graduate of the Goldman Sachs 10,000 Small Businesses program.

Jen lives near Des Moines, IA with her husband, Austin, son, Francis, and fur-child, Louie. 


Kayla Sass

Interior Design Assistant

Kayla Sass is a current student who started at Iowa State and is finishing her last year at DMACC’s Interior Design Program, graduating in the upcoming spring.

Kayla has always been passionate about all things design, specifically interior. She desires to make others feel at home and get the dream look they have always wanted. She wants to carry on the comfortable feeling of home along with the expression of your personal taste that she believes is important in making it your own. Her passion started with re-arranging things in the home she grew up in and learning her design eye from her mom; Kayla is more than happy to have turned that into a real-life experience helping along the entire process from beginning to end.

Kayla is determined to help give clients exactly what they are looking for, and ecstatic to work alongside and learn from Jen.

Happy Clients
Years Experience
Latte Macchiatos
What's in a name? Jen combined two design-related words “texture” and “luxurious” inspired by her days living in Wisconsin and frequenting a local cheese shop with an equally unique name, Fromagination.

Our Story

Texturious Designs services include space planning, design drawings, selections, project coordination, and styling. There are hundreds of decisions to make and details to consider when planning your home design. Making the wrong one can cost you lots of time and money. Texturious Designs was started to help you achieve your vision with confidence and ease. We work tirelessly to ensure your home project is completed above and beyond your expectations.

Most Projects Include

Space Planning
Stunning Transformations
featured in

What it's like working with an Interior Designer?

We have a proven seven step process to creating uniquely beautiful interior crafted homes that function to fit our client's daily activities. This process is what makes working with Texturious Designs different than working with other interior designers in the Des Moines metro area.

Our process makes designing a home an enjoyable experience where we listen to our clients need and develop a design that in unique to them and that fits their design aesthetic all while guiding them on the latest home trends, providing product knowledge, and design expertise on the best layout and solutions for their home.

From new construction design and project management, kitchen refreshes, furniture selections, and styling, to complete whole home transformations, we use our unique process to communicate every step in the journey toward creating the perfect home for our clients.

Let's create the home of your dreams.

Jen Haywood, Owner of Texturious Designs

Initial Site Visit

Every full-service project begins with a paid site visit. We start with a tour of the major priority areas of your home to be updated and discuss the needs and goals for each room. We will then take any photographs or measurements needed to begin your design!



-We get to work!

This is the visionary stage of the project where we design your project, including renderings, floor plans, and elevations, and make the selections that will bring your design together. This period can take 6-8 weeks on a small project and 12+ weeks if we are working on multiple rooms or a whole house. We will keep you informed of our progress and let you know if there’s anything we need from you.



This is the day where we present your complete design plan. This may include an initial conceptual presentation and a secondary, in-person presentation to include materials, memos, paint colors and anything else that your project needs. All decision makers must be present at all presentation meetings.



Once you’ve had time to review your design, we schedule a meeting with you by phone or in person to receive your feedback on the presentation(s). Also, we will finalize the drawings and any specifications for your contractor/builder at this time.


Purchasing and Receiving

We are ordering all approved items for your installation. All of our vendors and suppliers are working hard to complete your design plan. We contract with a local warehouse to receive your items as they arrive. Each piece is inspected and assembled (if needed) and stored until installation day.


Site Visits/Installation

We will schedule site visits to ensure the design plan is being followed and to consult with any skilled trades working on your project. We will coordinate all the furniture, decor, and window treatment installation.



After you’ve had a chance to live in your space for a few days, we may do a final walk through. During that meeting we will create a punch list of any items that need to be taken care of. We will handle everything for you as quickly as possible as we can’t wait for you to enjoy your beautiful home for years to come!

Our Process

Should You Move Out During a Renovation?

Undergoing a renovation project can be both exciting and daunting. One of the crucial decisions homeowners face is whether to move out during the construction or stay in the house. While efforts can be made to make it as easy as possible to stay in your home during the renovation, there are instances when moving out becomes the most practical choice.

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How To

Keep Your Hardwood Floors Looking Like New: A Complete Care Guide

Hardwood floors can last for decades if properly cared for. Keeping them looking beautiful and preventing damage is important for maintaining the value and appearance of your home. With the right cleaning methods and precautions, you can protect your investment in hardwood flooring. Discover proper hardwood floor care including cleaning, protection, upkeep tips, scratch prevention, wear reduction, and repair advice.

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How To

The Power of Color: How Hue Influences Our Moods and Emotions

As designers, we are passionate about color schemes. What colors speak to you, or give you peace inside your home? Colors have a significant impact on our moods and emotions, making them a crucial aspect of interior design. When it comes to creating a comfortable and inviting space, it is important to choose colors that promote a sense of relaxation and tranquility.

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